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The Modest Merchant
London, E2


@modestmerchant
office@themodestmerchant.com


Francesca Fiasco

Francesca Fiasco took over her grandparents’ estate in 2015, continuing the work begun by her Nonno Luigi in the early 1960s when he reclaimed a small vineyard plot - "Arevusto" in the local Cilento dialect - at Felitto in the heart of the Cilento National Park. Today, she farms around six hectares of vines across several small parcels, producing fewer than 20,000 bottles per year. The location, free from industrial activity, provides an ideal environment for sustainable viticulture.

The vineyards are planted with a mix of native varieties such as Aglianico, Coda di Volpe, Fiano, Aglianicone and Piedirosso, alongside Sangiovese and Cabernet Sauvignon. With guidance from oenologist Emiliano Falsini, Francesca produced her first vintage in 2016. Her approach combines traditional methods passed down through her family with careful vineyard management and low intervention in the cellar. Each grape is harvested and vinified separately, allowing clear expression of the different varieties and sites.

Attention to detail is central to Francesca’s work. Each bottle is hand-numbered, wrapped in colourful tissue - each cuvee different - and cases are hand-written with unique sayings & expressions. Her "Ipogeo" cellar, built from local stone and surrounded by plant-life and biodiversity, provides a natural environment for maturation, where she seeks to make wines that reflect the character of Cilento.

Francesca Fiasco

Ersa

2021

Campania

Aglianico
Black Cherry, Green pepper, Orange peel, Plum,

£25.45

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Francesca Fiasco

Mèrcori

2020

Campania

Aglianico
Blueberry, Cassis, Cloves, Nutmeg, Plum,

£66.45

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Francesca Fiasco

Principe Diphesa

2020

Campania

Aglianico 80%
Balsamic, Black Cherry, Prune, Sage, Toasted almond,

£34.95

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Francesca Fiasco

Lapazio

2024

Campania

Fiano
Acacia, Green Apple, Jasmine, Lime, Lively, White peach,

£36.95

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Francesca Fiasco

Apifero

2024

Campania

Falanghina
Apricot, Honeysuckle, Jasmine, Lively, White peach,

£26.45

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