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The Modest Merchant
London, E2


…a young London based wine merchant importing exciting wines to sell to the UK trade. There's a simplicity to what I do: working with smaller, responsible winemakers I import original but accessible wines and deliver them personally and professionally to restaurants, bars, pubs and wine shops.

  • Let me tell you about my wines
  • This is how I work
  • Here’s who I’m working with

Let me tell you about my wines

...from small, understated wineries and represent them in the UK. Most work organically using local grapes varieties, low intervention wine making and hard work to produce modern, approachable wines. From exemplary classics to original styles, great value is always at their core so I proudly stand behind every single bottle.

This is how I work

...and take pride in working with each and every one of my clients. I champion and take an interest in their businesses making sure there is a personal touch behind everything I do; be it training, tastings, events, social media or simply dropping by to say hello.

Here's who I'm working with

…and everything in between, I happily work with them all. I believe that good wines should are approachable, stimulating and should work for everyone: it’s just a question of getting the best wine, to the right people at the right time.